Thursday, July 3, 2008 by SDRadio.

Declare your Independence!

SDRadio resumes on Monday; breaking news as it happens! See YOU on the radio!

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Thursday, July 3, 2008 by SDRadio.

On August 1st, 2008 XETV Channel 6 becomes “San Diego 6 The CW” and the proud new home of The CW Television Network. “We believe that The CW’s new fall line-up, with the new 90210 joining the critically acclaimed Gossip Girl, will be a very exciting and promotable schedule that will fit perfectly with the #1 local station in San Diego. We are looking forward to a great new partnership,” said VP/General Manager, Richard Doutré Jones.

The station logo and prime time programming will change, but the rest of the program schedule will remain the same. “We will continue our popular 5 a.m.-9 a.m. morning newscast, and 9-10 a.m. San Diego Living, as well as our full hour of news at 10:00 p.m. We also have our top-rated syndicated programs including The Simpsons, That 70’s Show, South Park and Seinfeld.

Viewers will wake up with San Diego 6 in the Morning anchors Marc Bailey, Lynda Martin and man about town Ruben Galvan weekdays 5-9 a.m. San Diego 6 News at 10:00 p.m. will continue to bring balanced news coverage to San Diego, with anchors Jim Patton, Heather Myers, meteorologist Aloha Taylor and C.S. Keys on sports.

According to the May ’08 Nielson Media Research rating survey, our 10 p.m. and morning newscasts were rated number 1 among adults 18-54,” said Jones “XETV has been serving San Diego for over 55 years. We will continue to bring viewers the balanced news they trust and the great entertainment programming they love”.

The CW fall 2008 prime time schedule lineup includes returning hits America’s Next Top Model, Smallville, Gossip Girl, One Tree Hill, and this year’s wildly-anticipated new show, 90210.

“We are thrilled to be affiliated with XETV, the number one station in San Diego,” said John Maatta, Chief Operating Officer, The CW. “This station has a huge local identity, which perfectly complements The CW Network. The combination of XETV and The CW will be an explosive one which will rock the San Diego market. This vibrant and happening West Coast market now has a vibrant and happening combination with the hook-up of The CW and XETV. This will be a great thing for the station, the network and most importantly, the viewers in San Diego.”

XETV signed on the air in January, 1953 as San Diego’s second television station. From 1956 to 1972 XETV operated as an ABC affiliate. The station became independent in 1972 and was one the first stations to affiliate with the fledgling FOX network in 1986.

Today’s FCC Public Notices showed the renewal of XETV’s permit to send programming across the border. The notice specifically says the programming is to be in English.

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