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Making Waves with Mark Ramsey
What radio needs is answered by Mark Ramsey
Radio’s future can be even better than its past. Making Waves: Radio on the Verge, is the new book by San Diego-based radio pro Mark Ramsey. The publication can help any broadcaster navigate a world of endless competition. An action plan for the future, plus expert advice from Seth Godin, Douglas Rushkoff, Joe Jaffe, and many more.
Mark asks, “Radio is on the verge all right, but on the verge of what? ”
In the book, Mark discusses “Are we on the cusp of a new renaissance, a time of unprecedented excitement and opportunity? Or are we headed, as some naysayers argue, towards an industry-wide twilight? Making Waves argues that it’s the former, not the latter. This book can help any broadcaster navigate a digital wonderland of infinite choice and endless competition. Dive in. The water’s fine. Let’s make some waves.”
Peter H. Smyth, Chairman of Greater Media, Inc writes about the book. “This book is a breath of fresh air in an industry that has so many exciting opportunities at its fingertips. Making Waves: Radio on the Verge is a must-read for anyone who works in the radio industry.”
For more info and a preview visit TheBook.Hear2.com.
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